Telangana Congress releases ‘donkey egg’ ad targeting PM Modi in new video campaign.
The ad, titled “Gadidha Guddu” (donkey egg) in Telugu, symbolizes “nil,” aiming at PM Modi in the Telangana Congress campaign video.
The Telangana Congress has unleashed a fresh salvo in the political arena with a newly unveiled Lok Sabha poll advertisement, taking aim squarely at the Prime Minister Narendra Modi-led Centre. Released on Thursday, May 2, the advertisement accuses the central government of displaying favoritism towards Gujarat, the home state of the Prime Minister, while allegedly neglecting Telangana.
Titled “Gadidha Guddu” (donkey egg) in Telugu, the advertisement paints a vivid picture of Prime Minister Modi as a monarch presiding over the “Delhi Darbar.” Through this imagery, the Congress seeks to underscore its claim of Telangana being marginalized and overlooked in the corridors of power, despite its significant contributions to the nation’s tax coffers.
The portrayal of the Prime Minister as a regal figure at the helm of the “Delhi Darbar” serves as a potent visual metaphor for the perceived centralization of power and decision-making in the Modi-led government. By depicting Telangana as a neglected province in this narrative, the Congress aims to galvanize support and rally voters around the cause of regional empowerment and equitable distribution of resources.
The advertisement is a stark indictment of what the Telangana Congress perceives as the Modi government’s bias towards Gujarat, insinuating that the Prime Minister’s allegiances lie primarily with his home state. This narrative of regional favoritism strikes a chord with many in Telangana who feel aggrieved by what they perceive as a lack of attention and support from the central government.
Furthermore, the advertisement underscores Telangana’s significant contribution to the country’s tax revenues, implying that despite its economic importance, the state remains marginalized in the eyes of the central leadership. This juxtaposition of Telangana’s economic significance with its perceived political neglect serves to highlight the disparity between the state’s contributions and its treatment by the central government.
The timing of the advertisement’s release, just ahead of the Lok Sabha polls, is strategic, aiming to capitalize on public sentiment and sway voters in favor of the Congress party. By framing the election as a choice between regional empowerment and centralization of power, the Telangana Congress hopes to mobilize support and emerge victorious at the polls.
In sum, the Telangana Congress’s latest advertisement represents a calculated political maneuver aimed at leveraging public dissatisfaction with the perceived neglect of the state by the Modi-led central government. By highlighting Telangana’s economic significance and contrasting it with its political marginalization, the advertisement seeks to rally support for the Congress party and propel it to victory in the upcoming Lok Sabha elections.
The Telangana Congress’s advertisement, titled “Gadidha Guddu” (donkey egg), symbolizing “nil” in Telugu, aligns with the Karnataka Congress government’s “Chombu” campaign, which criticizes the BJP-led Centre for allegedly withholding funds earmarked for drought relief in Karnataka. The video urges voters to admonish the BJP for its perceived neglect of Telangana and urges them to opt for the Congress instead.
The timing of the campaign is significant, as Telangana is set to go to the polls on May 13, as per the schedule announced by the Election Commission of India (ECI). With the election looming, the Congress is capitalizing on the opportunity to mobilize public sentiment against the BJP and position itself as the champion of Telangana’s interests.
By drawing parallels between the “Gadidha Guddu” campaign and the “Chombu” campaign in Karnataka, the Congress aims to highlight a pattern of perceived injustice and discrimination by the BJP-led Centre towards states not governed by the BJP. This strategy seeks to resonate with voters and sway them towards supporting the Congress as a means of expressing their discontent with the current central government’s policies and priorities.