Netflix reportedly acquires Allu Arjun’s upcoming film
Sources say Allu Arjun’s global popularity, boosted by Pushpa 2’s historic success, influenced Netflix’s decision to acquire his upcoming film.
Allu Arjun Teams Up With Atlee for Blockbuster Action Drama, Netflix Bags Digital Rights
Hyderabad: Icon Star Allu Arjun is back with yet another high-octane action drama, this time joining forces with blockbuster director Atlee for a film tentatively titled AA22xA6. The film is already generating massive buzz, not just because of its stellar cast, but also due to its reportedly record-breaking budget of around Rs. 800 crore — a scale rarely seen in Indian cinema.
The movie features Deepika Padukone as the leading lady, with Rashmika Mandanna, Janhvi Kapoor, and Mrunal Thakur playing key supporting roles. With such a star-studded ensemble, expectations are sky-high. The team recently wrapped up an intense Mumbai schedule, which included a high-energy song sequence, and preparations are now underway for the next schedule in Abu Dhabi’s Liwa Desert. These sequences promise grand action set pieces, showcasing the film’s ambitious scale. Following the shoot, post-production will be handled in Hollywood with international technicians, adding a global sheen to the visuals.
**Netflix Deal Breaks Records**The film’s allure has already caught the attention of streaming giant Netflix, which reportedly acquired the digital rights for a record price, though the exact figure has not been disclosed. Netflix’s Creative Content Officer Bela Bajaria and her team met with Allu Arjun, Atlee, and top producers including Allu Aravind and Naga Vamsi to finalize the deal. According to industry insiders, this agreement has already allowed the makers to recover nearly half of the film’s budget even before release.
Sources suggest that Allu Arjun’s global popularity, amplified by the monumental success of Pushpa 2, was a key factor in Netflix’s decision. The actor is reportedly commanding Rs. 175 crore for the project, along with a 15% profit share, while Atlee is said to be receiving Rs. 100 crore. Rumors are swirling that the film may release in two parts, though the makers have not yet confirmed this.
**Music and Anticipation**The musical landscape of the film is being shaped by composer Sai Abhyankar, promising powerful, energetic tracks that will complement the film’s epic visuals. Fans are already buzzing about the combination of Allu Arjun’s charisma, Atlee’s directorial flair, and the promise of stunning production values.
While the theatrical release date is yet to be officially announced, anticipation is building for what could become one of the biggest spectacles in Indian cinema. With its grand scale, international production values, and a star-studded ensemble, AA22xA6 is shaping up to be a landmark project — both for its cinematic ambitions and its business impact in terms of streaming and box office potential.
As the schedules move forward and fans await further updates, one thing is clear: Allu Arjun’s next outing promises to be larger-than-life, combining action, drama, and star power in a way that could redefine the standards of Indian blockbuster filmmaking.