LinkedIn intends to use generative AI for content creation and publication on a wider scale.
LinkedIn is using generative AI more frequently on its platform. A firm spokesperson claims that soon people will be able to use AI for quick post creation that they can then share as updates with their network.
LinkedIn is now testing a tool that enables users to directly use generative AI within the LinkedIn share box, according to Keren Baruch, the company’s director of products.
She posted a LinkedIn post in which it was said that an upcoming feature will help users easily create content for the site, as doing so is frequently labor-intensive and time-consuming.
LinkedIn is getting set to launch a feature that will allow users to employ generative AI to make a preliminary sketch of their postings, according to Baruch’s post on the network. Based on the minimum of 30 words that the user supplies outlining its main notion, the AI chatbot will develop early drafting of the user’s post. Before putting something online, users will have the chance to examine and alter it.
The significance of ethical AI has been noted by Keren Baruch, who also said that LinkedIn will thoroughly test this experience before making it available to all users.
In a recent update, LinkedIn unveiled a tool driven by AI that proposes several ad copy variations. Using OpenAI models, this application uses information from the marketer’s LinkedIn page and Campaign Manager settings to provide a variety of possibilities for the introduction text in advertisements. Marketers may enter their content into the “introductory text” box in the Campaign Manager and use the “Generate copy suggestions” button to get various recommendations.
For the purpose of creating content for user profiles and job descriptions, LinkedIn has introduced generative AI capabilities. In March, the company began testing this technology, and it will soon be available to all LinkedIn Premium users.
The AI program examines user profiles to compile data on their abilities and experiences before producing a drawing using that information. According to Tomer Cohen, chief product officer at LinkedIn, the technology ensures validity by using the information that is already on a user’s profile.